Maybe We Should Call It The “Pre-Post-PC” Era?

By Steve Brasen on Jun 6, 2013 9:48:41 AM

IT marketing hype has generated quite a few ridiculous and sometimes outright bizarre phrases to describe trends in technology adoption, but few on the list of the absurd top the insistence that we live in a “post-PC” era.  The concept of “post-PC” derives from the (correct) fact that mobile device adoption has broadly accelerated, but makes the incorrect assumption that this is causing a substantial decrease in PC use.  Nothing could be further from the truth – especially in relation to the business use of desktop and laptop PCs.

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