EMA Research Blog: Navigating IT and Security Horizons

A article was recently released by Bloomberg news discussing the market share of various cloud providers, and their methods and rankings need  to be re-examined.

The best webinars are personalized and targeted. They are personalized by carefully considering and engaging those who will be attending the webinar. They are targeted by understanding the buying phase and persona of the audience. In other words, a webinar created with the audience in mind maps perfectly into digital marketing strategies created and carefully considers the different stages of the buying cycle. This is the way we do webinars here at EMA.

Webinars are boring…until you think outside the box and utilize creative ideas to wake up the minds of your attendees. Pick one of these ten creative options to revitalize your webinars in 2020.

“Webinars are boring!” I’ve heard those exact words from both marketing leaders and webinar attendees. And for the most part it’s true. If you are still doing webinars in which the third-party pundit speaks first, then your company spokesperson gives a product pitch, your audience is probably mumbling those same words.

Few people like the process of completing their taxes every year. But no one wants to be scammed out of the monies owed to them by the government. Be especially careful about those that contact you regarding your taxes, and confirm the sources of those emails and calls whenever possible.

Five years and $1 billion in R&D investment has led to this. Cisco has positioned itself to be a jack-of-all trades routing supplier to network service providers and web-scale data center operators.

Today’s cloud-centric enterprises require agile infrastructure that can scale up and down as capacity requirements evolve. Nowhere is this shift in infrastructure requirements more apparent than in the world of application delivery controllers (ADCs) and load balancers. Today’s enterprises are shifting away from monolithic ADC appliances in favor of lightweight, per-application software ADCs and load balancers.

At SAPPHIRE Now 2019, SAP introduced new cloud services that reach far beyond their installed base and make them a solid option for anyone looking for application or analytics solutions in the cloud. The new data and analytics offerings are not a departure from their commitment to current customers; they extend increased business value for all medium and enterprise companies looking for rapid return on their cloud investments.