EMA Blog: Business Intelligence and IT Management

Every year after VMworld EMA receives countless inquiries regarding the most notable vendors on the show floor. This time around, we have compiled a list consisting of startups taking a new look at traditional IT challenges, as well as larger and more mature companies that have launched industry transforming initiatives. Ultimately, this list of eight extraordinary vendors is focused on one central concept: customer value.

It’s always like that in enterprise IT. There’s this incredible new technology that lets you do things you could never even fathom possible. But then, once the honeymoon is over, the old problems come back to bite you with a vengeance.

After talking about the “grand vision” of the Software Defined Datacenter (SDD) in part 1 of this series and discussing the individual components required to build out the SDD in part 2, this third part will be all about the three core challenges and controversies:

In part 1 of this series of four posts, we examined the grand vision of the software-defined datacenter (SDD). In this second post of the series, we will take a look at the core components of the SDD (see Figure 1) and provide a brief evaluation of how mature these components currently are.

When I picked “The Journey to the Cloud” as the working title for one of my fall research projects, I triggered some immediate reactions from colleagues and customers, whose opinions I value. And while I typically do not place too much importance on selecting a working title and also did not intend to just warm up an earlier research piece on that same topic, these reactions prompted me to take a minute to think about how we can best target our research for maximum customer benefit. As EMA is conducting this research for our customers – vendors and end users – why not talk to exactly these people to find out which specific issues they want to learn more about? And so we did…

I was sitting in a plane recently, pulling out my iPad to enjoy one of my colleague's excellent publications. After clicking the Dropbox icon, I noticed that I forgot to bookmark the actual document, so it did not replicate to the iPad. This rather annoying experience made me think about how far we have come regarding replicated and shared storage. It made me also think about where we may go from here.

Every March, IBM invites customers and analysts to its annual Pulse user conference. This year, Pulse was all about the more efficient delivery of IT services, a concept that is usually referred to as "cloud". Since cloud has developed into a term that, due to its overuse, is often frowned upon, to say the least, it was great to see IBM try hard to demystify this elusive concept, backing it up with numerous case studies and customer testimonials. The fact that many of these case studies were not as polished as you so often see during this type of show, made the experience actually better. It became clear that these were real customers, implementing "cloud" to solve very specific corporate problems and while doing this, running into very specific IT problems. This is something that just happens when breaking new ground and it speaks for IBM's self confidence to not present only squeaky clean projects at its show.

Why pay $1,500 per virtual desktop, if you can have a physical machine of the same performance-level at half the cost. While the functional and maintenance advantages of virtual desktop computing are evident, the per machine CAPEX often is the key stumbling block for this type of project. It is very hard to convince your CFO to write a check for more money per virtual machine than it would cost to acquire physical desktops.

Why pay $1,500 per virtual desktop, if you can have a physical machine of the same performance-level at half the cost. While the functional and maintenance advantages of virtual desktop computing are evident, the per machine CAPEX often is the key stumbling block for this type of project. It is very hard to convince your CFO to write a check for more money per virtual machine than it would cost to acquire physical desktops.

A friend of mine recently asked why I am even still interested in enterprise computing when all the innovation is happening within the consumer electronics sector. Smartphones, tablet computers, e-book readers, and audio streaming devices have changed the way we live our daily lives. Now that I read the NYTimes on my iPad, I get through a substantially larger part of the newspaper, compared to when I was reading the paper edition. Now that I use "Read it Later," I finally get to actually read all the interesting website articles that I bookmark during my workday, while relaxing in the evening on the couch with my iPad. Since I have Rhapsody on my iPhone, I get to actually listen to my favorite rare albums while driving to work. My Squeezebox streaming music players on my nightstand and in my living room allow me to listen to my favorite global radio stations, or I can create my own custom channels, by entering a number of my favorite bands. My home alarm system is controlled through an online dashboard or an iPad/iPhone app, so that I can turn off specific motion sensors or the entire system remotely.